Insurance Costs in Appleton, WI

Auto insurance in Appleton averages $1,073 per year for full coverage, which is lower than the national average. Here is a detailed breakdown of what residents pay.

Updated July 2026
Auto Insurance
$1,073
per year ($89/month)
35.9% below national average
Home Insurance
$1,154
per year ($96/month)
36.6% below national average
Renters Insurance
$168
per year ($14/month)

Auto Insurance in Appleton, WI: What You Need to Know

Appleton residents pay an average of $1,073 per year for full coverage auto insurance, which is 12.0% below the Wisconsin state average and 35.9% below the national average.

With a population of 75,644, Appleton is a growing city in Wisconsin. Moderate traffic and relatively lower accident rates help keep insurance costs manageable.

Coverage Level Comparison

Coverage TypeAnnual CostMonthly Cost
Full Coverage (100/300/100)$1,073$89
Standard Coverage (50/100/50)$880$73
State Minimum (25/50/10)$451$38

Homeowners Insurance in Appleton, WI

The average cost of homeowners insurance in Appleton is $1,154 per year ($96/month), which is 36.6% below the national average.

Home insurance costs are influenced by local factors including weather risks (hail, wind, flooding), property values, local building costs, and proximity to fire stations.

Renters Insurance in Appleton, WI

Renters insurance in Appleton averages $168 per year ($14/month). Renters insurance is affordable and protects your personal belongings, provides liability coverage, and may cover temporary living expenses if your rental becomes uninhabitable.

Compare with Other Wisconsin Cities

CityAuto InsuranceHome Insurance
Milwaukee$1,524/yr$1,467/yr
Madison$1,121/yr$1,290/yr
Green Bay$1,158/yr$1,195/yr
Kenosha$1,280/yr$1,222/yr
Racine$1,341/yr$1,154/yr
Waukesha$1,121/yr$1,290/yr
Eau Claire$1,073/yr$1,086/yr
Oshkosh$1,121/yr$1,114/yr

How to Save on Insurance in Appleton

  1. Shop around. Get quotes from at least 3-5 different insurers. Rates in Appleton can vary by $500 or more between companies for the same coverage.
  2. Bundle auto and home/renters. Many companies offer 10-25% off when you carry multiple policies.
  3. Increase your deductible. Raising your deductible from $500 to $1,000 can cut your premium by 15-30%.
  4. Ask about local discounts. Some insurers offer discounts for anti-theft devices, safe driving courses, or parking in a garage.
  5. Review coverage annually. Your needs change over time. Make sure you are not paying for coverage you do not need.

Frequently Asked Questions

How much is car insurance in Appleton, WI?

The average cost of car insurance in Appleton, WI is $1,073 per year for full coverage, or about $89 per month. Minimum coverage costs around $451 per year.

Is car insurance expensive in Appleton?

Car insurance in Appleton is relatively affordable compared to many U.S. cities.

How much is home insurance in Appleton?

Homeowners insurance in Appleton costs an average of $1,154 per year. Your actual cost depends on your home's value, age, construction type, and specific location.